Dondup
ASK
Provide support in maximizing the digital adv strategy, with two major objectives: increasing online store revenue and raising awareness.
WORK
We monitored the “Do? Don’t?” campaign on digital channels and the in the mainstream media. With regard to performance activities, we activated Google Shopping, Google Ads, Youtube and social networks, the awareness campaign has been planned on Google Display, Youtube and social media channels.
RESULT
Significant improvement in site conversion rate and brand awareness. Support in achieving the online store’s annual revenue targets.