13 October 2021 – Mattia Airoldi is the new Business Development Director of Connexia. The official announcement comes from the Board of the Milan-based consulting agency, headed by the CEO & Founding Partner Paolo d’Ammassa, together with the other two shareholders, Andrea Redaelli, Managing Partner Business Development & Digital Media, and Massimiliano Trisolino, Managing Partner Strategy & Creativity.

Airoldi joins the Business Development Team, a specialised work group that has grown considerably over the last two years, in step with the volumes of the agency, and which operates across all areas of Connexia to support new business activities. His objectives include building relationships inspired by transformation, innovation and digital, and defining strategies for approaching the market and enhancing the value of all the service lines of the agency.

With a constantly advancing career that began at Connexia in 2006, and reporting directly to Andrea Redaelli in his new role within the agency, Mattia Airoldi brings with him twenty years of experience in the world of marketing and communications. Having most recently served as Client Director, over the years Airoldi has successfully coordinated Connexia’s multidisciplinary teams, managing international multichannel and data-driven projects for some of the world’s best-known and established brands, and involving the agency’s different “souls”, from Digital Marketing to Event Management, from Digital & Corporate PR to Media Production. Automotive, Motorsport, Sport, Lifestyle, Tech, GDO & B2B: these are only a few of the industries in which Airoldi has gained a solid management experience, always acting as the first point of reference for customer satisfaction.

In addition to identifying new business opportunities, one of the objectives of his new role as Business Development Director of Connexia is to consolidate the agency’s position as a key partner for clients and prospects thanks to its consultative, systemic and multidisciplinary approach: a true differentiator and a distinctive feature of Connexia’s DNA.

“It is with great pleasure that we announce the appointment of Mattia Airoldi as Business Development Director”, says Andrea Redaelli, Managing Partner Business Development & Digital Media at Connexia, who comments: “This appointment coincides with a moment of great vitality in the market and positive growth for the agency, including new projects, new client acquisitions and new, stimulating challenges. We couldn’t think of a better person to consolidate and further strengthen our business development unit. Mattia can rely on an in-depth knowledge of our agency and its identity, solid managerial skills and a keen and expert eye for all market dynamics and trends. We are confident that he will be able to support clients, partners, prospects and the agency as a whole along the path of development and collaboration growth”.